The team
We don't work from the sidelines, we work alongside you.
The people
30+ years of experience from combining strategy, creativity and product thinking
Decades of experience
Experience leading product, user experience and brand across teams, leadership groups and growing organizations.
Proven creators
Built and shaped teams, products and services used by hundreds of thousands of people.
Perspective that scales
Worked across startups, scaleups and established companies
Getting our hands dirty
Actively involved in projects, ventures and new initiatives
Rashid Akrim
Founder / Innovation & Creative Director
Rashid is an experienced creative leader who combines strong visual instinct with strategic thinking. With more than 20 years of experience, he has held leadership roles across brand strategy, user experience and visual design. He has worked with companies including Deloitte Digital, Tripletex and NRK, contributing to award-winning projects such as SKAM, P3 Gull and Urørt.
Morten Utengen
Founder / Strategy & Design Director
Morten is an experienced design leader with a strong strategic perspective. He has extensive experience building and leading design teams, working at the intersection of business, technology and design. With more than 15 years of experience from BEKK, Knowit and Deloitte, and as former Head of Design at Tripletex, he has led the development of user-centered, scalable digital products and services.
morten@yuhu.no
+47 98 40 02 07
Together, we combine strategic direction, creative excellence and product thinking to shape ideas into products, brands and ventures.
Contact us
Past experience
Tripletex, Deloitte Digital, NRK, P3, P3 gull, Storebrand, Nordea, Sparebank1, NSB, Norsk forskningsråd, Elixia, Get, Jøtul, Den Norsk Opera og Ballett, Norsk landbruksforvaltning, AkerBP, Bertel O. Steen, SG Finans, Handelshøyskolen BI, Nokas, Statskog, NSB, Lærdal Medical, ABB, REC, Bilglassgruppen, MEF, Våk, Empty Frame +++
Our philosophy is simple
Products, brands and strategies don't exist in isolation.
By connecting strategic direction, products and brand, we help create solutions that are meaningful, valuable and built to evolve.
The best work rarely happens alone.
We believe the best ideas are shaped together. Together with our clients, partners and friends of Yuhu.
Yuhu & Friends
Yuhu collaborates with a trusted network of founders, studios, developers, strategists, creators and specialists when needed. Building focused teams around ambitious initiatives and opportunities.
How can we help you?
Curious about Yuhu, need a strategic partner, or want to create something together?
We would love to hear from you.
Reach out
Shaping products, brands and ventures.
© 2026 Copyright. All Rights Reserved.
The team
We don't work from the sidelines, we work alongside you.
The people
30+ years of experience from combining strategy, creativity and product thinking
Decades of experience
Experience leading product, user experience and brand across teams, leadership groups and growing organizations.
Proven creators
Built and shaped teams, products and services used by hundreds of thousands of people.
Perspective that scales
Worked across startups, scaleups and established companies
Getting our hands dirty
Actively involved in projects, ventures and new initiatives
Rashid Akrim
Founder / Innovation & Creative Director
Rashid is an experienced creative leader who combines strong visual instinct with strategic thinking. With more than 20 years of experience, he has held leadership roles across brand strategy, user experience and visual design. He has worked with companies including Deloitte Digital, Tripletex and NRK, contributing to award-winning projects such as SKAM, P3 Gull and Urørt.
Morten Utengen
Founder / Strategy & Design Director
Morten is an experienced design leader with a strong strategic perspective. He has extensive experience building and leading design teams, working at the intersection of business, technology and design. With more than 15 years of experience from BEKK, Knowit and Deloitte, and as former Head of Design at Tripletex, he has led the development of user-centered, scalable digital products and services.
morten@yuhu.no
+47 98 40 02 07
Together, we combine strategic direction, creative excellence and product thinking to shape ideas into products, brands and ventures.
Contact us
Past experience
Tripletex, Deloitte Digital, NRK, P3, P3 gull, Storebrand, Nordea, Sparebank1, NSB, Norsk forskningsråd, Elixia, Get, Jøtul, Den Norsk Opera og Ballett, Norsk landbruksforvaltning, AkerBP, Bertel O. Steen, SG Finans, Handelshøyskolen BI, Nokas, Statskog, NSB, Lærdal Medical, ABB, REC, Bilglassgruppen, MEF, Våk, Empty Frame +++
Our philosophy is simple
Products, brands and strategies don't exist in isolation.
By connecting strategic direction, products and brand, we help create solutions that are meaningful, valuable and built to evolve.
The best work rarely happens alone.
We believe the best ideas are shaped together. Together with our clients, partners and friends of Yuhu.
Yuhu & Friends
Yuhu collaborates with a trusted network of founders, studios, developers, strategists, creators and specialists when needed. Building focused teams around ambitious initiatives and opportunities.
How can we help you?
Curious about Yuhu, need a strategic partner, or want to create something together?
We would love to hear from you.
Reach out
Shaping products, brands and ventures.
© 2026 Copyright. All Rights Reserved.
The team
We don't work from the sidelines, we work alongside you.
The people
30+ years of experience from combining strategy, creativity and product thinking
Decades of experience
Experience leading product, user experience and brand across teams, leadership groups and growing organizations.
Proven creators
Built and shaped teams, products and services used by hundreds of thousands of people.
Perspective that scales
Worked across startups, scaleups and established companies
Getting our hands dirty
Actively involved in projects, ventures and new initiatives
Rashid Akrim
Founder / Innovation & Creative Director
Rashid is an experienced creative leader who combines strong visual instinct with strategic thinking. With more than 20 years of experience, he has held leadership roles across brand strategy, user experience and visual design. He has worked with companies including Deloitte Digital, Tripletex and NRK, contributing to award-winning projects such as SKAM, P3 Gull and Urørt.
Morten Utengen
Founder / Strategy & Design Director
Morten is an experienced design leader with a strong strategic perspective. He has extensive experience building and leading design teams, working at the intersection of business, technology and design. With more than 15 years of experience from BEKK, Knowit and Deloitte, and as former Head of Design at Tripletex, he has led the development of user-centered, scalable digital products and services.
morten@yuhu.no
+47 98 40 02 07
Together, we combine strategic direction, creative excellence and product thinking to shape ideas into products, brands and ventures.
Contact us
Past experience
Tripletex, Deloitte Digital, NRK, P3, P3 gull, Storebrand, Nordea, Sparebank1, NSB, Norsk forskningsråd, Elixia, Get, Jøtul, Den Norsk Opera og Ballett, Norsk landbruksforvaltning, AkerBP, Bertel O. Steen, SG Finans, Handelshøyskolen BI, Nokas, Statskog, NSB, Lærdal Medical, ABB, REC, Bilglassgruppen, MEF, Våk, Empty Frame +++
Our philosophy is simple
Products, brands and strategies don't exist in isolation.
By connecting strategic direction, products and brand, we help create solutions that are meaningful, valuable and built to evolve.
The best work rarely happens alone.
We believe the best ideas are shaped together. Together with our clients, partners and friends of Yuhu.
Yuhu & Friends
Yuhu collaborates with a trusted network of founders, studios, developers, strategists, creators and specialists when needed. Building focused teams around ambitious initiatives and opportunities.
How can we help you?
Curious about Yuhu, need a strategic partner, or want to create something together?
We would love to hear from you.
Reach out
Shaping products, brands and ventures.
© 2026 Copyright. All Rights Reserved.
The team
We don't work from the sidelines, we work alongside you.
The people
30+ years of experience from combining strategy, creativity and product thinking
Decades of experience
Experience leading product, user experience and brand across teams, leadership groups and growing organizations.
Proven creators
Built and shaped teams, products and services used by hundreds of thousands of people.
Perspective that scales
Worked across startups, scaleups and established companies
Getting our hands dirty
Actively involved in projects, ventures and new initiatives
Rashid Akrim
Founder / Innovation & Creative Director
Rashid is an experienced creative leader who combines strong visual instinct with strategic thinking. With more than 20 years of experience, he has held leadership roles across brand strategy, user experience and visual design. He has worked with companies including Deloitte Digital, Tripletex and NRK, contributing to award-winning projects such as SKAM, P3 Gull and Urørt.
Morten Utengen
Founder / Strategy & Design Director
Morten is an experienced design leader with a strong strategic perspective. He has extensive experience building and leading design teams, working at the intersection of business, technology and design. With more than 15 years of experience from BEKK, Knowit and Deloitte, and as former Head of Design at Tripletex, he has led the development of user-centered, scalable digital products and services.
Together, we combine strategic direction, creative excellence and product thinking to shape ideas into products, brands and ventures.
Contact us
Past experience
Tripletex, Deloitte Digital, NRK, P3, P3 gull, Storebrand, Nordea, Sparebank1, NSB, Norsk forskningsråd, Elixia, Get, Jøtul, Den Norsk Opera og Ballett, Norsk landbruksforvaltning, AkerBP, Bertel O. Steen, SG Finans, Handelshøyskolen BI, Nokas, Statskog, NSB, Lærdal Medical, ABB, REC, Bilglassgruppen, MEF, Våk, Empty Frame +++
Our philosophy is simple
Products, brands and strategies don't exist in isolation.
By connecting strategic direction, products and brand, we help create solutions that are meaningful, valuable and built to evolve.
The best work rarely happens alone.
We believe the best ideas are shaped together. Together with our clients, partners and friends of Yuhu.
Yuhu & Friends
Yuhu collaborates with a trusted network of founders, studios, developers, strategists, creators and specialists when needed. Building focused teams around ambitious initiatives and opportunities.
How can we help you?
Curious about Yuhu, need a strategic partner, or want to create something together?
We would love to hear from you.
Reach out
Shaping products, brands and ventures.
© 2026 Copyright. All Rights Reserved.